5 Strategies for Franchise Leadership Development - THE YCEO

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5 Strategies for Franchise Leadership Development

Follow these steps to develop the most effective leadership skills for your franchise business.


The most important of these is leadership. The experience, business acumen and commitment of company leaders have a greater impact on the outcome of the business than the other factors.

Apply these strategies to create a leadership development plan for your franchise business -- or for any other kind of company, too.

1. Develop a clear vision and plan.
Many companies suffer due to the lack of a plan. This leaves the team to struggle for direction and spend time putting out fires instead of taking constructive action. This is like taking a journey without a map. 

The first step is to write down the company leadership vision. Be specific and include job descriptions and action items.

2. Choose your model.
 it is critical to identify your operating system and adapt the business model accordingly. Your operating system is what makes you tick? For instance, if you have experience and work better in the field than behind a desk, you may be more effective as a hands-on trainer than as an in-office resource. In this example, you may choose to have others run the office duties.

3. Examine your current team.
One of the more painful consulting duties has been the duty to reposition or remove team members. This can be especially difficult if the individual is a friend or family member.  Make sure each member of your team is the most qualified for the position.

Don’t be afraid to make necessary changes for the good of the overall company. Be selective as you add people to your organization to make sure they are a good fit and have what it takes to help your company thrive.

4. Get outside help.
Leadership is one area that has many resources for ongoing education and development. One of the most successful multi-unit franchisees stated that the most important strategy has implemented was signing up for a leadership training and development program.

5. Use technology tools.
Engagement and implementation are the most important factors of any business system. Technology tools can enable you to make sure that the leadership key performance indicators (KPIs) are executed and are being tracked. You will want to make sure that the technology tools also help you implement the important leadership development tasks and behaviors on all levels of your organization.

Becoming a great leader may seem to be a daunting undertaking. Remember that every great leader started out the same way you did, and you are still writing your success story. 

It is critical to be an inspirational leader for your business to thrive. Each member of the community needs to look up to you and your team. They need to turn to you when things get tough.




 RICK GROSSMANN
 Rick Grossman is a leading franchise industry expert with over 20 years of experience in helping both franchisors and franchisees grow their businesses. A successful franchisor himself, Rick developed a high tech/high touch franchise market

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